Box Office Predictions- 5/17-5/19

1) Star Trek: Into Darkness- 85M weekend, 110M total Star Trek technically opens on Thursday, which I think could lead to about 25M in sales. I can’t find any info on midnight screenings, now that they moved up to Thursday, but I would safely add another 5M to that if there were midnights tomorrow night. The first Star Trek opened to 75M, and it’s safe to say it was a crowd-pleaser. There should be more first week business as people have realized that this new series is really good, and accessible to even non-trekkies. Some competition still exists from Iron … Continue reading Box Office Predictions- 5/17-5/19

Weekend Box Office- May 10th-12th- Gatsby Dramatically Overperforms

Even the most aware box office predictors weren’t predicting Gatsby’s phenomenal opening. Most of us had a realistic idea of how many people Baz Luhrmann could appease, and it was nowhere near 50 million. 1) Iron Man 3- 72.4 weekend, 284.8 total It didn’t quite meet my expectation of a 78 million weekend, but it held OK, dropping only 58% in week two. It still proved to be the movie to beat, though all that will change next weekend with Star Trek: Into Darkness cutting into the box office. 2) The Great Gatsby- 51.1 weekend, 51.1 total Massive. I would … Continue reading Weekend Box Office- May 10th-12th- Gatsby Dramatically Overperforms