The Magnificent Seven is having an excellent weekend at the box office. 35M is exciting stuff considering last weekend. It has an A- cinemascore, and should perform well. Storks also managed an A- cinemascore, but a lower than predicted opening … Continue reading Friday Box Office: A ‘Magnificent’ Weekend
Denzel Washington, Chris Pratt, Ethan Hawke, and the rest of the cast of The Magnificent Seven are hoping to do the impossible. Open a western. This is a genre that has seen some hard disappointments in the past couple years … Continue reading Box Office Predictions: A ‘Magnificent’ Weekend
All that “tracking” for Blair Witch and Bridget Jones’s Baby ended up being just a giant turd filled sandwich. Blair Witch was tracking with a potential 20M opening, with some critics praising it. It’s looking to wind up with 9.4M … Continue reading Friday Box Office: Well That Was Disappointing
Even with all the hype, I think Blair Witch is one of those films that has people going “we’ll wait and see”. They’re going to wait for a friend to see it first, and let them know it’s good, which … Continue reading Box Office Predictions: Can ‘Sully’ Stake ‘Blair Witch’?
In the tradition of No Good Deed and The Perfect Guy comes When The Bough Breaks, which is hoping to stir up another 20M+ opening for a thriller with a primarily black cast in September. To help, the film stars Morris Chestnut, who was also in The Perfect Guy. The studio behind it is trying to act surprised, saying they hope for a 12-14M opening, but most people think this is going to replicate the success of the others and get at least 20M. The question is, will it beat Sully? Sully is currently tracking in the low 20’s, as … Continue reading Box Office Predictions: Will The ‘Bough’ Break ‘Sully’?